Who We Are

With two decades immersed in the worlds of advertising and brand marketing, a significant portion spent in close collaboration with founders, Julie has evolved into a leader as curious as she is wise.  She’s a strategic and creative marketing executive known for her expertise in consumer and business-to-business brand development, experiential marketing, and full-funnel campaign leadership. Julie’s career spans diverse sectors, from fashion, luxury, and hospitality to technology and social impact.  She thrives in environments where she can transform complex concepts into compelling brand stories and design immersive customer experiences that consistently drive engagement and business growth.  An intentional mentor, a natural connector and born nurturer, Julie cultivates both creative and strategic rigor among leaders and teams, fostering an environment where excellence can truly thrive.

As founder and chief brand champion of Loca marketing, Julie has been the interim CMO for SEDDI, a global B2B, SAAS company in the fashion tech space, Eco Fashion Corp a Greenhouse of sustainable apparel and textile brands and Capezio, the foremost name in Dance. She has helped countless founders find their voice and build their brands, resulting in funding rounds, acquisitions, re-brands, sales growth and disruptive activations.